Solution Briefs

radisys.com Enhance Your Broadband Portfolio and Create Long-Term Value Adding smart home solutions to the broadband portfolio is an excellent way to extend the utility of fixed and mobile broadband data plans and increase average revenue per user (ARPU). Operators can earn revenues from smart device sales and may also monetize ancillary services to create new revenue streams. Ancillary services, such as analytic reports and home security insurance, are an example of how smart home solutions may be leveraged to create opportunities for additional revenue streams. Pairing smart home solutions with all-inclusive data plans adds utility without increasing the cost of users' existing plans, making data plans stickier. 3 Smart home solutions complement fixed and mobile broadband data plans in quantitative ways and create long-term value for operators. • Build Consumer Trust Extend the value of your brand with fully customizable smart components • Integrated Bills Offer a broad array of smart home components to complement data packages on a single, integrated bill for optimal customer convenience • Make Data Plans "Sticky" Retain existing customers with new service offerings that extend the utility of their existing data plan at no added cost • Sell to Your Existing Customer Base Minimize acquisition costs and create new revenue streams by expanding your portfolio with complementary devices and services • Increase Average Revenue Per User (ARPU) Grow revenues by expanding services within your customer base Broadband access is a significant revenue source for service providers/ operators, estimated to be worth $326 million globally by 2024. 1

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