Case Studies

3 www.radisys.com RADISYS CUSTOMER STORY | Radisys Integrated Conferencing Solution Improves Flexibility: Adding New User Features The Radisys SIPware conferencing platform enables CSPs to rapidly integrate with their web conferencing, smartphone clients and back-office systems. For example, with the Radisys rollout, the Chinese CSP created an Apple iPhone application for conference controls, as shown in Figure 2, downloadable from the online Apple store. SIPware, together with the multi-language support in the Radisys media server, allows for localization of all customer- facing audio prompts. For this Chinese CSP, Radisys worked to develop a complete suite of Cantonese and Mandarin announcements, positioning the CSP to offer hosted collaboration solutions that are customized for Chinese culture and markets, thus providing a competitive advantage over foreign multi-nationals offering similar services in Asia- Pacific markets. The Radisys Service Creation Environment (SCE) is a flexible tool used to rapidly add new services or change call flow logic. It is a Windows–based GUI application that allows CSPs to quickly and easily create multimedia communication services with "drag and drop" simplicity in an environment that provides everything developers need to create full–featured applications. For example, the Radisys SCE allows a service provider integration team, or Radisys professional services, to modify the assignment of Telephony User Interface (TUI) keys on any phone device, to change TUI functions for mute or unmute, or identify the number of participants on the call. With the flexibility of the SCE, the CSP customer was able to exactly replicate all existing TDM audio bridge functions, which made it much easier for existing business customers to learn a new conferencing system. The SIPware solution also offers a flexible, yet comprehensive Application Programming Interface (API) based on Web 2.0 and HTTP/XML integration models. Using this API, the system was rapidly integrated with existing customer care and billing systems. By coupling Radisys software and hardware into an integrated platform, our customer has selected a compelling, IP-based architecture that provides the scalability, reliability, features and cost-efficiencies needed to compete and thrive in both existing and emerging conferencing markets. Amit Agarwal Vice President and General Manager, Software and Solutions, Radisys Figure 2. Screenshot for conferencing moderator application on the Apple iPhone.

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