Since 2018, South Africa has seen a decline in the number of fixed and satellite broadband subscriptions¹, which are waning in favour of mobile broadband usage. In a mobile-first society where users primarily access the Internet through mobile devices, African operators have an opportunity to advance broadband consumption in new ways and spark a digital transformation. This transformation starts with operators taking a holistic, 360-degree view from the subscriber’s perspective and examining all the ways that they can improve the user experience. (¹Connecting Africa, “SA smartphone numbers jump, but fixed broadband subs drop”, 4 June 2020.)
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